ACTIVITY 1

The purpose of being information and media literate is to engage in a digital society; one needs to be able to understand, inquire, create, communicate and think critically. It is important to effectively access, organize, analyze, evaluate, and create messages in a variety of forms.The transformative nature of MIL includes creative works and creating new knowledge; to publish and collaborate responsibly requires ethical, cultural and social understanding.Media literacy is the ability to identify different types of media and understand the messages they’re sending. Kids take in a huge amount of information from a wide array of sources, far beyond the traditional media (TV, radio, newspapers, and magazines) of most parents’ youth. There are text messages, memes, viral videos, social media, video games, advertising, and more. But all media shares one thing someone created it. And it was created for a reason. Understanding that reason is the basis of media literacy. Media literacy is a perspective that we actively use when exposing ourselves to the media in order to interpret the meaning of the messages we encounter. We build our perspective from knowledge structures. To build our knowledge structures we need tools and raw material The tools are our skills. The raw material is information from the media and from the real world. active use means that we are aware of the messages ans are consciously interacting with them.

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